How much is Apple thinking about what it could do with exclusive live sports rights?

"Not a lot, honestly"

Here's what it's doing instead.https://t.co/VjoXumiaam

— ✏️Jacob Feldman (@JacobFeldman4) March 19, 2019

"The thrill of following a single team for a season might be replaced by a season of chasing thrills."

My window into Apple's attempted curation of live sports.https://t.co/BSZHUGExFn

— ✏️Jacob Feldman (@JacobFeldman4) March 19, 2019

Apple's TV app has a sports subsection? That alerts people to key moments in live sporting events? And people do this? https://t.co/LKI84jghzo

— Shira Ovide (@ShiraOvide) March 19, 2019

I'm not clear about how this is something "Only Apple" could do (combining hardware software and services) https://t.co/r1b7ZmaAVi

— kif (@kifleswing) March 19, 2019

Eddy Cue says Apple’s not interested in sports rights ahead of its March 25 event. “You can’t design for owning the rights because if that’s the only thing you’re doing you’re always going to be tiny.” https://t.co/wEmhjzNR5X

— Tripp Mickle (@trippmickle) March 19, 2019