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My favorite part of this story: Internally, Amazon calls these products “CRaP,” which stands for for “Can’t Realize a Profit.” https://t.co/ikUOPzbCXO by @eugenekim222
— Christina Farr (@chrissyfarr) March 20, 2019
The added stringency, which @CNBC learned of from conversations with vendors and emails they received from Amazon as well as from outside experts, reflects a broader push to squeeze earnings out of a historically low-margin business. https://t.co/LODyBpGU1h
— NBC News (@NBCNews) March 21, 2019
Amazon pushing further into digital ad market dominated by Google and Facebook with video advertising on its mobile shopping apps. https://t.co/g70aFyPCjb
— Spencer Soper (@spencersoper) March 21, 2019
'Internally, Amazon calls these products “CRaP,” which stands for for “Can’t Realize a Profit.”' https://t.co/VJUkpo6Na2
— Matt Rosoff (@MattRosoff) March 20, 2019
Amazon is blocking ads on its site for products that are unprofitable to Amazon. We are entering fascinating new territory. https://t.co/gsgFQh70vL
— Mike Dudas (@mdudas) March 20, 2019
>50% of $AMZN retail rev come from 3rd party sellers who now can't decide how to promote their product with their "Partner". That's a lot more hands-on than most partnerships.https://t.co/5ZFRjcw5DF
— Jeff Macke (@JeffMacke) March 21, 2019
#triopoly incoming? Amazon testing video ads in the highly valuable search results within its shopping apphttps://t.co/MIy4zHtFB5
— Thomasbcn (@Thomasbcn) March 21, 2019
Amazon introducing ads in their mobile apps being described as a threat to Facebook & Google's digital marketing share fails to consider that Amazon introducing ads that far in the funnel is actually expanding industry ? versus zero sum.
— Dare Obasanjo (@Carnage4Life) March 21, 2019
https://t.co/C6UHob5Wst
Game changer. My sense is that this will capture a lot of mobile D2C budget https://t.co/Vk7GyP2D6q
— Eric Seufert @ GDC (@eric_seufert) March 21, 2019
$AMZN is really looking everywhere on its properties for ad space... "The brief video spots appear in response to search results on the [mobile] shopping app, valuable space for advertisers" https://t.co/OA6Rma8arS
— Liberty (@LibertyRPF) March 21, 2019
Amazon to launch mobile ad product https://t.co/Vk7GyP2D6q
— Eric Seufert @ GDC (@eric_seufert) March 22, 2019
if i were to start a business today it would be an agency making video ads for amazon
— benjamin hébert (@ben_hebert) March 21, 2019
or an agency for @carthook merchants
or a mail order dvd businesshttps://t.co/m3AqjJxeVn
Amazon to Launch Mobile Ads, in a Threat to Google and Facebook https://t.co/r7uwGaDz4A
— Rich Tehrani (@rtehrani) March 21, 2019