newsroom 11/6 '22 posted
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넷플릭스, 'Basic With Ads' 요금제 출시 넷플릭스의 광고 지원 요금제는 애플 TV, "오래된" 크롬캐스트, PS3에서는 작동하지 않습니다.
확실히 목표는 더 많은 구독자를 유치하는 것뿐만 아니라 그들을 상향 판매하는 것입니다. 

• 캐나다, 호주, 브라질, 프랑스, 이탈리아, 독일, 일본, 한국, 멕시코, 스페인, 영국에서도 다양한 가격으로 출시되고 있습니다.

 이 거대 스트리밍 회사는 목요일에 많은 기대를 받고 있는 광고 지원 구독 계획인 "Basic with Ads"를 공개했습니다. 

• 그 광고들은 15초에서 30초 길이로 TV 시리즈와 영화 상영 전과 상영 중에 재생될 것입니다.
•  "광고주들이 올바른 시청자들에게 다가갈 수 있도록" 국가 및 장르별로 광범위한 타겟팅 기능을 제공하고 우리의 광고가 소비자들에게 더 적합하도록 보장할 것이라고 언급했습니다.

 월 7달러짜리 "Basic with Ads" 요금제는 시간당 5분짜리 광고, 한 번에 하나의 장치, 다운로드 없음, 720p 해상도 및 일부 사용할 수 없는 콘텐츠와 같은 본질적인 타협점을 가지고 있습니다. 

• 다음 달 디즈니+ 가 2023년 초에서 11월 초로 광고 플랜 출시 일정을 앞당긴 것과 무관치 않을 수 있지만 확실치 않습니다.
• 넷플릭스는 디즈니+에서 비슷한 요금제가 나오기 전에 도착하기 위해 2023년 초에서 11월 초로 '광고와 함께 베이직' 출시 일정을 앞당겼습니다.


Netflix Basic with Ads sounds like a great deal except for this one thing [www.techradar.com]
Netflix launches 'Basic with Ads' — its much anticipated commercial-supported plan [edition.cnn.com]
Netflix’s ad-supported tier launches at $6.99-but there are compromises [arstechnica.com]
Netflix ad tier debuts at 'a pivotal moment for the industry,' ad exec explains [finance.yahoo.com]
House Of Cards & Arrested Development Not Streaming On Netflix Ad-Tier [deadline.com]
Netflix Reveals Ad-Supported Tier Launch Date And Pricing, WhichUndercuts Disney [deadline.com]
Netflix: Ad-suppported plan will cost $6.99 [www.protocol.com]
Netflix with ads is here. Here's everything you need to know [edition.cnn.com]
Netflix Introduces Ad-Supported Tier Called Basic With Ads [UPDATED] [wccftech.com]
Netflix’s $6.99 ‘Basic with Ads’ tier is now live [www.theverge.com]
Netflix Launches 'Basic With Ads' Plan, But It Doesn't Currently Work on Apple TV [www.macrumors.com]
Netflix Ad Tier: Short-Term Challenges, Long-Term Rewards [variety.com]
Netflix’s ad-supported plan doesn’t work on Apple TV, “older” Chromecasts, PS3 [arstechnica.com]
Shonda Rhimes, other creators unhappy with Netflix's new mid-video ads [www.cnbc.com]
Netflix Basic With Ads Plan Doesn't Currently Work With Apple TV [variety.com]
Netflix With Ads: How Long Are The Commercials And How Does It Work? [www.gamespot.com]



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