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SIE, 번지(Bungie)를 36억 달러에 인수. https://t.co/MNovlvlwHd
— 푸른곰 (@purengom) January 31, 2022
"Sony has said Bungie will remain a multiplatform studio, with the option "to self-publish and reach players wherever they choose to play.""https://t.co/X1ZAQJCWiV
— Stephen Totilo (@stephentotilo) January 31, 2022
소니, 번지를 36억 달러 (4조 3,614억 원) 에 인수
— lunamoth (@lunamoth) January 31, 2022
번지는 독립 자회사 유지, 멀티 플랫폼 스튜디오 유지 예정
Sony buying Bungie for $3.6 billion | GamesIndustry biz https://t.co/YxFSmm9JHK
BREAKING: Sony is acquiring Bungie for 3.6b https://t.co/Pp8475Xkqs
— Nibel (@Nibellion) January 31, 2022
Sony buying Bungie for $3.6 billion https://t.co/bWGc865D7e
— Wario64 (@Wario64) January 31, 2022
Destiny studio will remain multiplatform, able "to self-publish and reach players wherever they choose to play"
Breaking: Sony to acquire Bungie for $3.6 Billion
— Shinobi602 (@shinobi602) January 31, 2022
Link: https://t.co/NvHgjKxwbR pic.twitter.com/urxNcBieMr
An exciting day at @Bungie ?https://t.co/wLdKy5yLOS
— Christopher Barrett (@cgbarrett) January 31, 2022
Sony buying Bungie 3.6 BILLION DOLLARS https://t.co/aUJghNvwBP
— meme bastard charles khan (@mask_bastard) January 31, 2022
Sony has Acquired Bungie for $3.6 Billion
— Benji-Sales (@BenjiSales) January 31, 2022
Bungie will be an independent subsidiary under SIE run by a Board of Directors. Sony states Bungie will remain a multiplatform studio to "self-publish and reach players wherever they choose to play.""
Hugehttps://t.co/4z1062N9R9
SONY BOUGHT FUCKING BUNGIE!!!???
— The Nerd Council (@TheNerdCouncil_) January 31, 2022
https://t.co/IrF66bOTui
Microsoft: "We're buying Call of Duty"
— Raging Golden Eagle (@RageGoldenEagle) January 31, 2022
Soyny: "Well, we have Destiny now! BOOYA!"
If this is the best they got, it's over lol.https://t.co/T3KJWAcD3q
Bungie will remain multiplatform, able "to self-publish and reach players wherever they choose to play" after the close of deal (about $3.6 bln) and to create live-service games for @PlayStation
— Roberto Serrano' ??? (@geronimo_73_) January 31, 2022
> https://t.co/Eo8NZwigdS#PlayStationStudios #Bungie pic.twitter.com/5OI59luC7f
Apparently Sony is buying Bungie for $3.6 billion.... the company who only really makes Destiny and the original creators of Halo.
— OJ - PlayerEssence (@PlayerEssence) January 31, 2022
This is kinda getting ridiculous at this point, but congrats to Sony I guess.
https://t.co/z5TWoX3yt6
Breaking: Sony is buying Bungie, the developer of Destiny and original creator of Halo https://t.co/pXzv87RV4V pic.twitter.com/2MMXMEq6rQ
— The Verge (@verge) January 31, 2022
you could say it was sony’s
— Stephen Hackett (@ismh) January 31, 2022
destiny https://t.co/hH9SNgt1xR
Sony bought Microsoft’s biggest franchise and Microsoft bought Sony’s biggest franchise. That’s how you become friends. Get them by the balls. https://t.co/fWOurWlpWp
— EthereumJesus.eth ⟠ ???? (@EthereumJesus) January 31, 2022
소니가 『헤일로』, 『데스티니』 시리즈 개발사 번지를 36억 달러에 인수한다는 뉴스 https://t.co/l03YSPJbpj https://t.co/qpCuVUBoJE
— H. Kim (@metavital) January 31, 2022
BREAKING: Sony Interactive Entertainment is set to acquire Bungie in a deal worth $3.6 billion, it's announced.https://t.co/xvv6gbJ0My pic.twitter.com/yH0wQZGS50
— VGC (@VGC_News) January 31, 2022
WELL now.https://t.co/z1gBUSuTFV
— Chris Scullion (@scully1888) January 31, 2022
Sony Interactive Entertainment is set to acquire Bungie in a deal worth $3.6 billion, it's announced.https://t.co/xwbfhfMdrj
— Andy Robinson (@AndyPlaytonic) January 31, 2022
Sony now has leverage should Microsoft ever try to make an Activision title such as Call of Duty exclusive to Xbox. In that event, Sony could threaten to make Destiny 3 a PlayStation-only game.
— Patrick McGee (@PatrickMcGee_) January 31, 2022
“It’s mutually assured destruction,”
https://t.co/ls0FHFrVfB
This is a steal and that sounds crazy that 3.6 billion is stealing. Microsoft should have did this and merged them with 343 or kicked 343 to the curb https://t.co/PpfiqdgHLN
— BlackBurai (@BlackBurai) January 31, 2022
Congratulations to Bungie eight years from now on gaining independence from Sony
— Harris Foster (@HarrisFoster) January 31, 2022
Bungie's bright future is only possible with you.
— Destiny 2 (@DestinyTheGame) January 31, 2022
If you share our vision for Destiny - a single global community that can play anywhere, on any device, join us! See you Starside.
Joe Blackburn + Justin Trumanhttps://t.co/DfpTsH5hd2 https://t.co/sk60UBYGoR pic.twitter.com/Mn0EqtdpMh
Please read. Destiny 2 remains multi-platform and everyone gets the same experience no matter where they play. https://t.co/Hqee97siA9
— Sam Sharma (@s3rioussam) January 31, 2022
Our ambition for growing and expanding Destiny has never been bolder. This partnership with Sony will supercharge new stories and create new memories in this universe for years to come while retaining our creative independence. Bungie leads, Sony supports, everybody wins. ? https://t.co/Rf9RqUV4oJ
— Mark Noseworthy (@knowsworthy) January 31, 2022
My one question was about future Bungie games. I think it’s easy to believe that Destiny remains multi platform but we have no idea what future games could be. This answered my question and I hope this remains true https://t.co/F2uRfJcag1 pic.twitter.com/9q0w3inlt1
— Ms5000Watts (@Ms5000Watts) January 31, 2022
Congratulations to Sony and Bungie for announcing a games deal without mentioning the 'metaverse'. https://t.co/zUGgL0TwMz
— Kenneth Li (@kenli729) January 31, 2022
Bungie has limitless potential to unite friends around the world.
— Bungie (@Bungie) January 31, 2022
We have found a partner in PlayStation that shares our dream and is committed to accelerating our creative vision of building generation-spanning entertainment.
Our journey begins today.https://t.co/PLuVn48zdy pic.twitter.com/kAhRbAg3vD
this may be a "duh" thing, but I'm taking this to mean Bungie's upcoming IPs are definitely also live service to some extent, and they're Sony's spear for moving into that territory, even if they're not exclusiveshttps://t.co/9bi5P1sgdA pic.twitter.com/14ZMMlJ8TI
— Paul Tassi (@PaulTassi) January 31, 2022
SONY IS BUYING BUNGIE
— Paul Tassi (@PaulTassi) January 31, 2022
THIS IS NOT A DRILL
I wonder what the Sony stance on PC will be for Bungie IPs
— Max Weinbach (@MaxWinebach) January 31, 2022
like, inherently it's MS on PC because Windows but releasing something on PC doesn't take away from Sony as much as Xbox would, but it's still an MS platform https://t.co/Hmm5ohCkrn
BREAKING: Sony is buying Bungie, the maker of Destiny — another seismic gaming deal that comes just two weeks after Microsoft purchased Activision Blizzard.
— Jason Schreier (@jasonschreier) January 31, 2022
Bungie put Xbox on the map. Now it's part of PlayStation Studios. Filed to Bloomberg Terminal, hitting web soon
Sony says Bungie will remain a multiplatform studio "to self-publish and reach players wherever they choose to play."
— Paul Tassi (@PaulTassi) January 31, 2022
The arms race to own your favorite gaming franchise, coming to gamers everywhere.
— julia alexander (@loudmouthjulia) January 31, 2022
I suppose Bungie is to Sony what Activision is to Microsoft, in terms of as close to a 1:1 deal that you could ask for (and it's still not 1:1 by any means).
Not even close to the size of Microsoft/Activision, but Sony’s poking its rival by buying the game studio that put Xbox on the maphttps://t.co/03RIqxB0qK
— Steve Kovach (@stevekovach) January 31, 2022
The gaming landgrab continues. https://t.co/20Vas54kxw
— Martin SFP Bryant (@MartinSFP) January 31, 2022
You can buy a bungie for $13 on Amazon. Sony got totally ripped off here IMO https://t.co/2wTU4xJ2Q6
— Brian Altano (@agentbizzle) January 31, 2022
God I wish for once a massive acquisition would actually explain how they’re going to fuck you up front pic.twitter.com/lOpG1ojcsy
— wine time fridays (@alexhern) January 31, 2022
No one sent me the memo that everyone was supposed to buy a game studio in January. https://t.co/8KtOhFT7hH
— Aaron Levie (@levie) January 31, 2022
Both parties did a decent job keeping this secret —several Bungie staff learned it from me this morning as I tried to break the news. Bungie held an all-hands meeting at 10am PT to tell everyone at the same time as it went public
— Jason Schreier (@jasonschreier) January 31, 2022
So Sony paid 3.6 billion for Bungie, and all Bungies games will remain on Xbox. And all FUTURE Bungie games will also come to Xbox. It's a weird deal, because Bungie can still self publish..https://t.co/Mvs0btY7lo
— THE CrapGamer (@The_CrapGamer) January 31, 2022
Sony is buying 'Destiny' studio Bungie https://t.co/HnIXGjxefD pic.twitter.com/IsIQrwIG1X
— Engadget Gaming (@engadgetgaming) January 31, 2022
The era of consolidation in video games, where Microsoft is Disney, Sony is Viacom and Nintendo is ... Nintendo https://t.co/pvrdfSaVG4
— Jessica L. Conditt (@JessConditt) January 31, 2022
소니, 번지 인수 후 번지 경영진 정리해고/구조조정 없을 것이라고 직원들 변화 우려
— lunamoth (@lunamoth) February 2, 2022
“Destiny 2” developers react to Sony buyout, as Bungie promises no layoffs, restructuring - The Washington Post https://t.co/9Zt48zK3k8
as the video game industry continues to consolidate, bungie employees at least feel like they've gotten a good deal. leadership + internal docs say there will be no layoffs or "major" restructurings. but the longer-term future remains uncertain. my report: https://t.co/szutHIH9Eq
— Nathan Grayson (@Vahn16) February 1, 2022
bungie is unique in that it has been acquired previously (by microsoft) and entered into a long-term publishing deal with activision. both times, it ultimately regained its independence. bungie employees, then, were shocked by yesterday's announcement https://t.co/szutHIH9Eq
— Nathan Grayson (@Vahn16) February 1, 2022
sony is planning to buy bungie employees out of equity in the company, which will result in healthy paydays for many. but there's a catch: 50% when the deal closes, 50% in a few years. one employee described the plan as "golden handcuffs" https://t.co/szutHIH9Eq
— Nathan Grayson (@Vahn16) February 1, 2022
employees also hope to see efforts to improve the studio's culture continue following last year's bombshell report by @duckvalentine . “I’m hoping they will follow through and not lose sight in light of [sony’s] stacks of cash,” said one https://t.co/szutHIH9Eq
— Nathan Grayson (@Vahn16) February 1, 2022
as the industry pivots to pump out subscription content, we'll likely see more of this. “what doesn’t get discussed much is the imminent shortage in talent,” said @joosterizer. "the industry has grown fourfold, but it takes time to become a seasoned dev" https://t.co/szutHIH9Eq
— Nathan Grayson (@Vahn16) February 1, 2022
for now, bungie leadership and sony execs are saying all the right things wrt to the studio's relative independence, but that's the easy part. “it’s not clear how much we might plug into the sony talent ecosystem as time goes on,” said one bungie employee https://t.co/szutHIH9Eq
— Nathan Grayson (@Vahn16) February 1, 2022
Sony are so keen to lock in Bungie's talent that they are giving an average of $1m PER STAFF MEMBER in long-term retention incentives. Obviously some will get more, others less but the total retention spend of $1.2bn is NUTS. https://t.co/h0szR4M6Oa
— Skill Up (@SkillUpYT) February 3, 2022
Sony is offering Bungie staff a $1.2 billion retention incentive plan ?? #PlayStation #PS5 https://t.co/4uUOmVw49t pic.twitter.com/GuJyMveRyV
— Hunter ? (@NextGenPlayer) February 2, 2022
Sony offers Bungie employees $1.2 billion retention incentive plan https://t.co/yXBYmdIqh2
— THE RED DRAGON ? (@TWTHEREDDRAGON) February 3, 2022
If Mailchimp/Intuit had done this, each Mailchimp employee would've received $3,000,000 on average. I suspect the median was about 1/100th of that, generously.https://t.co/YV5QhbvKo1
— Moishe Lettvin (@MoisheLettvin) February 3, 2022
Huh, a big company acquiring a smaller one and paying out a third of its purchase price to the employees as retention bonuses, what an interesting idea. revealing how one sale is about retaining people, & another sale might be about the brand or data https://t.co/ztGZ63Jzhi
— John (@johnthebeeler) February 3, 2022
Sony is offering Bungie staff a $1.2 billion retention incentive plan ?? #PlayStation #PS5 https://t.co/J72EZtg9Pr pic.twitter.com/5afFueul7j
— NextGamer81 (@NextGamer1981) February 3, 2022
I've talked a lot on Beyond! about Sony's recent moves, and the Bungie buy helped solidify my theory on the PlayStation plan.
— Jonathon Dornbush (@jmdornbush) February 3, 2022
So I wrote about how it lines up with PlayStation's moves the last few years, and what all of it means for the future.
On @IGN: https://t.co/Z1XQDwd1Lh pic.twitter.com/nFeXLxKdKu
Bungie can't help Sony ship 10 live service games in four years if everyone there cashes out and walks away. As first reported by @Vahn16, Sony is paying a premium but keeping some devs hostage until it can deliver on its new plans https://t.co/3xn1ilMNBx
— AmericanTruckSongs8 (@ethangach) February 3, 2022