뉴욕타임스가 스포츠 미디어 'The Athletic'을 5.5억 달러(약 6580억원)에 인수. 이번 인수로 뉴욕타임스는 구독 비즈니스를 강화하려 하는데, '21년 구독자수 800만명 돌파 및 '25년까지 1000만명이 목표로 'The Athletic'이 현재 120만명이기에 무난히 달성할 수 있어 보임 https://t.co/USrNwb2pIR

— 금동우 (@ehddn1) January 9, 2022

The New York Times to acquire The Athletic for $550 million in cash https://t.co/6PzPTzzSsg

— Axios (@axios) January 6, 2022

NEW: Confirming @jtoonkel scoop: @nytimes to acquire @TheAthletic for $550 million in cash
— The Athletic co-founders Alex Mather and Adam Hansmann will stay on after the deal, expected to be announced at market close Thursday.
— More on @axios:https://t.co/yCNB45kvQx

— Sara Fischer (@sarafischer) January 6, 2022

Always knew @PhilHay_ would move on from the YEP one day, but never expected him to end up working for the New York Times https://t.co/fQYCJxGvj6

— The Scratching Shed (@TSSLUFC) January 6, 2022

Sports Media Brand The Athletic Is Bought By New York Times For $550 Million – Reports https://t.co/3ZRvrgmSgi

— Deadline Hollywood (@DEADLINE) January 6, 2022

brutal kicker on the NYT story about the NYT reportedly agreeing to buy the Athletic https://t.co/XEhU1kw0eX pic.twitter.com/2FUO0b6uTQ

— Mark Berman (@markberman) January 6, 2022

The Athletic has roughly 400 editorial staff members, "making it the second-largest employer of sports reporters in the country, behind the Disney-owned ESPN." @LaurenSHirsch @kevinmdraper & @katierosman on NYT buying The Athletic https://t.co/9K5SgsRRO0

— Connor Ennis (@EnnisNYT) January 6, 2022

日本のNYTこと朝日新聞にやる同種買収も近い、はず

New York Times Co. to Buy The Athletic for $550 Million in Cash https://t.co/h2qGG9h3AF

— Fat Tail Alpha (@FatTailAlpha) January 9, 2022

Big news from our client (and my favorite sports site) @TheAthletic! Purchased by the @nytimes for $550M in cash!

The Athletic has been using our automated employment law products. I guess I have to subscribe to the NYT now to read @Tjonesonthenba.https://t.co/9oUM3l1qsi

— Kimball Dean Parker (@kimballdparker) January 7, 2022

New York Times Co. Said to Have Reached Deal for The Athletic https://t.co/wWbwKz1qJI

— Kevin Draper (@kevinmdraper) January 6, 2022

The very first investment we led when we launched Courtside in 2016 was in @TheAthletic. 5 yrs & 1.2M subs later, there isn’t a sports fan in America that hasn’t read one of their stories. Congrats to the entire team and the NYT on a great acquisition! https://t.co/adlXdWJpTa

— Courtside Ventures (@CourtsideVC) January 7, 2022

Most questions about The Athletic/New York Times news are way above my pay grade.

I can say: Covering the Twins for The Athletic is the best job I've ever had, so I'm excited to have a multi-year deal to keep doing that.

You're stuck with me, Twins fans. https://t.co/pelqd1v0U5

— Aaron Gleeman (@AaronGleeman) January 7, 2022

Unpopular opinion but I think it’s a mistake for NYT to spend 1/2 billion dollars acquiring an outlet that covers sports instead of investing in covering more things that actually matter.

But I hope they make revenue they can invest in policy journalism.https://t.co/fGC0COeEUj

— Tom Angell ??ⓥ (@tomangell) January 7, 2022

The New York Times Company CEO Meredith Kopit Levien "said gambling could be a business opportunity for the company." https://t.co/0hmuoaNbIE

— David Gura (@davidgura) January 7, 2022

That's an awful lot of money to be an Athletic supporter https://t.co/ugxWuVzLdL

— John Schwartz (@jswatz) January 7, 2022

Meredith Kopit Levien "told analysts Thursday evening there was 'relatively modest' overlap in subscribers of the two companies." https://t.co/CCx0mL9ZYc

— David Gura (@davidgura) January 7, 2022

Buying @TheHockeyNews in 2018 which covers @NHLdotcom better than anyone for 75 years is the best investment this hockey guy has ever made as I get to be on the number one global hockey journalism team in the world! https://t.co/0q2tBXmWEC

— W. Graeme Roustan ICD.D (@GraemeRoustan) January 7, 2022

New York Times Co. to Buy The Athletic for $550 Million in Cash. The deal could help the media company reach its goal of 10 million subscriptions ahead of schedulehttps://t.co/9ulTJrh59M

— Guga Chacra (@gugachacra) January 7, 2022

野球で言うと、巨人が四番打者をさらに獲得、という感じのディール。ニューヨークタイムズはメディア業界の王者として帝国を築きつつある。The Athleticは選手やチームのデータ分析で他を圧倒し、読者と記者が交流するコミュニティを確立している。グラフィックも上質。 https://t.co/O7lpkMtH14

— 兼松雄一郎（日本経済新聞） (@kanematsuyui) January 6, 2022