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Never did I think GIFs were going to what broke the dam on Facebook being an monopoly, but here we are https://t.co/NVabuNXeF7
— Ernie Smith (@ShortFormErnie) August 12, 2021
GIF monopoly! https://t.co/Drv8vyYKNq pic.twitter.com/YaKDpp1cbF
— Alex Heath (@alexeheath) August 12, 2021
lmaoooooooo you draw the line at Giphy? https://t.co/VdFx75bZA0
— st. (@seyitaylor) August 12, 2021
Facebook says the finding lacks evidence.
— Brian Fung (@b_fung) August 12, 2021
"This merger is in the best interest of people and businesses in the UK - and around the world - who use GIPHY and our services. We will continue to work with the CMA to address the misconception that the deal harms competition."
Obviously it's just a summary of provisional findings but some of it is faintly ridiculous.
— Sam Bowman (@s8mb) August 12, 2021
This is from Giphy's own (pre-merger) internal documents – is it *possible* that they might not be the most objective judges of the unique value of GIFs in advertising? pic.twitter.com/PvChbBDCdD
Only a full spin-off will do, the CMA says. https://t.co/BNDDxm9P2X pic.twitter.com/XWvKEzX7ZQ
— Brian Fung (@b_fung) August 12, 2021
This stood out to me in the CMA provisional findings to block the Facebook/Giphy merger: it describes massive services like Snapchat and Tiktok as FB's rivals, but is concerned about the loss of potential display ad competition from Giphy, which has no display ad business at all? https://t.co/A25SKEyuh9 pic.twitter.com/qzRFbrXeIP
— Sam Bowman (@s8mb) August 12, 2021
Potential competition often "proves too much".
— Sam Bowman (@s8mb) August 12, 2021
If Facebook faces potential competition from Giphy, then it must also face potential (or actual) competition from Tiktok, Twitter, Youtube, etc, which should make the loss of Giphy's potential competition pretty trivial.
Facebook said it was going to buy Giphy 15 months ago. My understanding was that Giphy was running out of money and the deal was very favorable to Facebook.
— Alex Heath (@alexeheath) August 12, 2021
It hasn’t and now may not close cause antitrust. Amazing.
Britain might require Facebook to sell GIF website Giphy after the country's competition regulator said its investigation found the deal between the two companies would hurt the display advertising market https://t.co/XpbkKoWHtN pic.twitter.com/f20o9psLMc
— Reuters Business (@ReutersBiz) August 12, 2021
Facebook may have to sell GIF-maker Giphy on UK competition concerns https://t.co/XbTUotEyu4
— Karol Cummins (@karolcummins) August 12, 2021
Facebook's takeover of Giphy raises competition concerns, UK regulator says https://t.co/7lVVlSwBZP
— CNBC (@CNBC) August 12, 2021
$FB Facebook’s takeover of Giphy raises serious competition concerns, UK regulator says https://t.co/Het4pEBzRh pic.twitter.com/bRQdaVkF1J
— North Bluff Capital (@bluff_capital) August 12, 2021
? We’ve provisionally found that Facebook’s takeover of Giphy will negatively impact competition between social media platforms and remove a potential challenger in the display advertising market.
— Competition & Markets Authority (@CMAgovUK) August 12, 2021
Read more: https://t.co/qVX9cxOJg4 pic.twitter.com/UGYxtxrupe
Our investigation has provisionally found that Giphy was considering expanding its advertising services to other countries, including the UK, before its takeover. This would have brought a new potential challenger to Facebook in this market.
— Competition & Markets Authority (@CMAgovUK) August 12, 2021
Read more: https://t.co/XRDzZ0U6ec
FacebookによるGIFウェブサイトのGiphy買収は独占禁止法に違反する可能性があるとイギリス当局が発表。審査結果によっては、Giphyの買収を取り消すか売却するかになるかもしれないとのこと。https://t.co/dU8FPz4glB
— 今村咲 (@saki_imamura) August 12, 2021