I was more struck by the sheer volume coming from FB, though obviously there are some, uh, network effects here

— Casey Newton (@CaseyNewton) July 9, 2021

I'm an admirer of @fidjissimo and her incredible work ethic + approach to team dynamics. I wrote about her work around productivity while at Facebook in #Lifescale. Today, she was announced as the new CEO of @Instacart. Go Fidji! I'm proud to know you!? https://t.co/4DB7WN3X5N

— Brian Solis (@briansolis) July 9, 2021

Fidji Simo, Head of Facebook's app, is heading to Instacart as its new CEO succeeding the founder Apoorva Mehta on Aug 2nd.

Simo's goal is to build Instacart into an "incredible consumer app". The app currently has a $39B valuation.https://t.co/jfgX6dr4Tc

— Product Hunt ? (@ProductHunt) July 8, 2021

In light of @Instacart poaching Facebook exec @fidjissimo to be its next CEO, @amir and I dug into the grocery-delivery platform's wider poaching spree. Who will be next? ??https://t.co/HotLpe3fht

— Sylvia Varnham O’Regan (@SylviaVarnham) July 9, 2021

??New: At Instacart, people joke that incoming CEO @fidjissimo already did the hard part of hiring a trusted team from Facebook. It's no joke.

*Instacart hired 5 other key FB PMs this year.
*In June, Instacart hired 2 FB employees every 3 days. https://t.co/A47BiatRpw

— Amir Efrati (@amir) July 8, 2021

Press makes a surprisingly big deal about employees moving around for an industry with a median 2yr tenure.

— Dustin Moskovitz (@moskov) July 9, 2021

New chapter for Instacart@apoorva_mehta & @fidjissimo want to build an "incredible consumer app" beyond delivery, where friends & family can plan meals, find recipes,etc

Oh, and sounds like they want to build a giant ad business too

Full intv here:https://t.co/5i0OEy2vKc

— Deirdre Bosa (@dee_bosa) July 8, 2021

Instacart bringing @fidjissimo on as the CEO comes as no surprise.

After a year of explosive growth, they've been on a hiring spree, poaching key executives from several big tech companies, including Uber, Google, and Facebook.

Here are the most recent key hires: pic.twitter.com/hD0qnUq1El

— The Org ? (@TheOrgCom) July 8, 2021

Good piece on how Instacart has raided Facebook for talent this year at least 55 people, including its new CEO https://t.co/qCv4JQ8qtT

— Casey Newton (@CaseyNewton) July 9, 2021

55 in 1 yr from a company with 60k people to one with 10k people sounds low to me tbh

— Dustin Moskovitz (@moskov) July 9, 2021

I hope in the future we look at people who were in high ranking positions at FB the way we’d look at execs from the cigarettes, asbestos etc. Industry today

— Mathieu Guerville (@m_guerville) July 8, 2021

Hard to match the CEO gig she got at Instacart. i don't think Zuck is stepping down anytime soon.

— Matt Rosoff (@MattRosoff) July 8, 2021

Really great hiring strategy — hire executives from a company with obtuse sense on morality, fairness and taking advantage of society. They will bring the value system they finessed at Facebook to an already morally weak company. https://t.co/aVpHq7bCQs

— OM (@om) July 8, 2021

Can’t wait to see the future of Instacart because @fidjissimo is hands down amazing :D https://t.co/dmAskHkmfa

— Julie Zhuo (@joulee) July 8, 2021

Why in the future: I view them exactly as that way in the present.

— OM (@om) July 8, 2021

Good piece on how Instacart has raided Facebook for talent this year at least 55 people, including its new CEO https://t.co/qCv4JQ8qtT

— Casey Newton (@CaseyNewton) July 9, 2021

In light of @Instacart poaching Facebook exec @fidjissimo to be its next CEO, @amir and I dug into the grocery-delivery platform's wider poaching spree. Who will be next? ??https://t.co/HotLpe3fht

— Sylvia Varnham O’Regan (@SylviaVarnham) July 9, 2021

For @theinformation, @ColumbiaJournMA alum @SylviaVarnham (MA Politics '17) and @amir report that Instacart's hiring of CEO Fidji Simo is part of its months-long raid of Facebook staff. https://t.co/zRNeUJcyod

— M.A. Columbia Journ (@ColumbiaJournMA) July 9, 2021

Instacart社への元Facebook社員の流出は止まらず、Simo氏だけではなく今年少なくとも55人が転職したそう。

2月にはF社の元プロダクト担当副社長のAshaSharma氏をI社のCOOとして採用している。

ﾊﾞﾁﾊﾞﾁですね…⚡️https://t.co/JHm8C0vc0v

— はやまり。| 坡山 里帆 (@hayamaritter) July 9, 2021

"Instacart has hired at least 55 engineers, product managers, recruiters, designers and data scientists from Facebook so far this year, according to a tally by The Information "
Instacart CEO Hire Is Part of Monthslong Raid of Facebook Staff https://t.co/bwex9hU7It

— Laura Mandaro (@lauramandaro) July 8, 2021

ちなみに今年だけでInstacartは55名のエンジニア、PM、人事、デザイナー、データサイエンティストをFacebookから引き抜いている。https://t.co/PFT9RDtnCh

— Tetsuro Miyatake (@tmiyatake1) July 9, 2021

Media companies used to be the biggest sellers of advertising globally. Then tech giants took that title. Now, in a post-pandemic world, every industry that has a digital presence is trying to build an ad revenue line https://t.co/ckfLT1LJAz

— Sara Fischer (@sarafischer) July 9, 2021

Smart by @sarafischer: Everyone wants sweet, sweet ad dollars. https://t.co/01kxorfWXG

— Shira Ovide (@ShiraOvide) July 9, 2021

1) Retailers have had advertising revenue streams for a long time.

They were just called “slotting fees” and counted as contra-revenue by CPG companies.

Everything is coming full circle with digital “slotting fees.”https://t.co/LIungmhy0W

— Atreides Management, LP (@Atreidesmgmt) July 9, 2021

Media companies used to be the biggest sellers of advertising globally. Then tech giants took that title.

Now, in a post-pandemic world, every industry that has a digital presence is trying to build an ad revenue line. https://t.co/mvXQe5UyUE

— Axios (@axios) July 9, 2021

"Media companies used to be the biggest sellers of advertising globally. Then tech giants took that title. Now, in a post-pandemic world, every industry that has a digital presence is trying to build an ad revenue line."
https://t.co/jW8yo8e5DP

— Mark Little (@marklittlenews) July 9, 2021

I would add a missing bullet point tho:
• As the third-party data market awaits an uncertain future as the cookie crumbles and privacy regs strengthen, businesses develop ways to exploit their own first-party data to merchandise attention metrics. https://t.co/QDQWTcBU9S

— David Carroll (@profcarroll) July 9, 2021