I spoke with more than a dozen current and recently departed WarnerMedia execs about what’s been going on there over the past couple years. Here are their thoughts — and some new details about HBO Max, brand confusion, culture clash and strategic haggling https://t.co/0pzLkomRUr

— Alex Sherman (@sherman4949) December 4, 2020

I was shocked to learn from this article that AT&T plans to put ads into its movies and TV series on HBO Max. https://t.co/VuUeDT1FLs

That would be the end of my relationship with HBO.

— Jay Rosen (@jayrosen_nyu) December 5, 2020

have had zero interest in watching anything on HBO Max. solid reporting on what's been going on at AT&T from @sherman4949 https://t.co/VBzVgniV2W pic.twitter.com/oblZpNpHNT

— Jordan Novet (@jordannovet) December 5, 2020

"AT&T is trading near a 10-year low. Meanwhile Verizon, AT&T’s closest competitor, is trading near an all-time high. The most glaring difference between the[m]? Verizon didn’t spend $170B buying Time Warner & DirecTV in the past 5 years." (RT @sherman4949) https://t.co/bsCsf3wwfD

— Timhanlon (@Timhanlon) December 4, 2020

Another detail — The Bleacher Report executive team was hoping WarnerMedia would sell Bleacher Report to DraftKings in May/June when DraftKings expressed interest in buying it. But AT&T never seriously considered a deal. https://t.co/0pzLkomRUr

— Alex Sherman (@sherman4949) December 4, 2020

AT&T's "HBO Max experiment isn’t going particularly well so far. Only 8.6 million people have signed up to activate the service since it launched in May. Compare this to Disney, which has signed up 73.7 million people for Disney+ in less than a year." https://t.co/LGmwswx4vw

— Steve Kopack (@SteveKopack) December 4, 2020

Hope you enjoy this long read:https://t.co/0pzLkomRUr

— Alex Sherman (@sherman4949) December 4, 2020

Google "because of its size and perhaps our size or our prominence in people’s everyday lives, I think we’re in the spotlight. It feels a little unfair.”
Right, nothing more deserving of sympathy than the 4th most valuable company on the planet@ShiraOvidehttps://t.co/t4AWmIqy1K

— ???? ?????????. (@GregBensinger) December 4, 2020

Like #WonderWoman1984, the films that Warner Bros. plans to release in 2021 will be available to HBO Max subscribers for 31 days. After the one-month mark, those movies will only play in theaters until it reaches the traditional home entertainment frame https://t.co/rXXU7zXEmG

— Variety (@Variety) December 3, 2020

All of the big cable properties have the same question: How do you bring your popular TV network to streaming w/out cannibalizing your popular TV network? In most cases it's the same answer: You don't - you bring something else to streaming, for that network's super-fans.

— Peter Kafka (@pkafka) December 4, 2020

Absolutely massive news out of WarnerMedia and Warner Bros. today. https://t.co/jgmzWHWmm1

— julia alexander (@loudmouthjulia) December 3, 2020

WarnerMedia is considering a CNN streaming service

To avoid cannibalization, it wouldn't include the linear TV channel — think documentaries and stuff that ran on CNN Internationalhttps://t.co/sxFUvxSaKo

— Joshua Benton (@jbenton) December 4, 2020

As part of CEO Jason Kilar's strategic push into streaming, WarnerMedia is considering launching two new streaming services: (1) paid CNN subscription (2) free ad-supported content from TBS, TNT, Warner Bros. https://t.co/y9WkQd02bV

— The Information (@theinformation) December 4, 2020

It’s a truism that when the Rapture comes, media executives will be judged on the basis of how many streaming services they have launched. https://t.co/I3MArEdpih

— Nick Wingfield (@nickwingfield) December 4, 2020

Pro: CNN has the youngest audience across cable news, digital sites ?, opportunity to have CNN exist outside declining pay-TV.

Cons: More streamers incorporating news into other platforms for free, will people pay when they catch clips on Twitter? https://t.co/GKeunzwJqX

— julia alexander (@loudmouthjulia) December 4, 2020

In The Future, every single channel must have its own streaming service. and you will pay. and end up spending more than you ever spent on cable. but you’ll be HAPPIER, damn it. https://t.co/BDnPkPEWEy

— Daniel Roberts (@readDanwrite) December 4, 2020

In other news, my fellow Dune fans, we will be able to stream Dune the moment it comes out in theatres. I will be watching it in the theatre if I can...but today is a good day! https://t.co/JR8I3HMBMl

— Shahmir Sanni (@shahmiruk) December 3, 2020

Wow @hbomax is upping the ante vs. Disney+/Netflix. Every 2021 Warner Bros movie will debut on HBO Max at the same time as theaters ("Matrix 4," "Dune," Godzilla vs. Kong," etc.)

Reminder that Disney+ charged $30 to watch Mulan for the first month. https://t.co/U5TL1Dkbug pic.twitter.com/PDB6tBSCVa

— Scott Austin (@ScottMAustin) December 3, 2020

The end of traditional pay TV era. ?

WarnerMedia considering two new subscription offering based on content from CNN and another free service carrying programming from its entertainment cable channels TBS, TNT and Warner Bros. film libraries https://t.co/tldVOac9Y1 pic.twitter.com/mpFCd00mZz

— Juan Carlos Pedreira (@juancpedreira) December 4, 2020

WarnerMedia is discussing a couple more video streaming services--one around CNN, and one that could be free https://t.co/SlzY6mqdSg via @theinformation

— Jessica Toonkel (@jtoonkel) December 4, 2020

I'm glad the studios are streaming movies safely to audiences. We made a very difficult decision back in March to stream @BillandTed3 and we're grateful the studio agreed. We suspected it could be two years to wait if we held out for theatrical and that has proven to be the case. https://t.co/bs19lBsK4a

— Alex Winter @ ? (@Winter) December 3, 2020

This wouldn't be a streaming version of CNN, per Jessica, but a CNN branded collection of.... things that aren't on CNN. https://t.co/JlYNmIT1EG

— Peter Kafka (@pkafka) December 4, 2020

WarnerMedia discussing setting up a new CNN streaming service. CNN+? CNNMax? …. story by @jtoonkel https://t.co/flCkmMCK0G

— Mark Di Stefano (@MarkDiStef) December 4, 2020

Lmao Dawg I Cannot Believe This Is Happening. Cinema Is About To Strike. Piracy Is About To Hot Next Year Yho. https://t.co/cfUnZe8F5g

— George Mnguni (@Okay_Wasabi) December 3, 2020

with this warner bros/hbo max announcement, did they say if the new movies would be streaming free or just "available" there for a month ... https://t.co/046eeGGa8P

— Rich DeMuro (@richontech) December 4, 2020

워너미디어 2021년 CNN 컨텐츠 기반 구독 서비스, 2022년 무료 엔터테인먼트 서비스 (TBS, TNT, 워너브라더스 영화 라이브러리) 고려 중

WarnerMedia Considering CNN Streaming Service — The Information https://t.co/qFAdmutj8n

— lunamoth (@lunamoth) December 5, 2020

From The Information (Paywall): Warner executives could be launching two new streaming services. One would be based on CNN and could launch next year. Another would be a free service with shows from TBS & TNT as well as the Warner Bros. film library. https://t.co/stE4UmJwk1 pic.twitter.com/kuEfSJ87Gb

— RegularCapital (@RegularTweetsUK) December 4, 2020