Google is trying to quantify “page experience” by looking at metrics beyond load times. And it’s using search results to try to make them better. Also: AMP no longer a strict requirement for Top Stories. Details: https://t.co/BrzaXj87dK pic.twitter.com/GV2HcLGF4Q

— Dieter Bohn (@backlon) May 28, 2020

Google search results will take “page experience” into account next year https://t.co/3mxrKFwjWi pic.twitter.com/vBmPB9fb7n

— The Verge (@verge) May 28, 2020

"...Starting early next year, if your website has a poor “page experience,” it may show up lower on search results."

“Poor Page Experience” =
- pop-ups
- delays in content appearing
- content jumping around the page
+ other annoyances

https://t.co/esSahxeuWb

— Matt Navarra | ? #StayAtHome (@MattNavarra) May 28, 2020

Wow, huge news. Google confirms that various user engagement signals will become official ranking factors in 2021, such as:

- mobile-friendliness
- load time
- safe-browsing
- stability of content
- HTTPS
- intrusive interstitials

h/t @glenngabehttps://t.co/zzK7rvPLaT

— Lily Ray ? (@lilyraynyc) May 28, 2020

Google Webmasters Blog: Evaluating page experience for a better web https://t.co/nZGbLzl2Th pic.twitter.com/XwsJgzjWlS

— Pedro Dias: ~$_ (@pedrodias) May 28, 2020

Google to incorporate core web vitals with existing signals for page experience into ranking. AMP will no longer be necessary for stories to be featured in Top Stories on mobile - https://t.co/dTNGKFGA5K pic.twitter.com/PPEG0Pg8tU

— Screaming Frog (@screamingfrog) May 28, 2020

From Google. If you're a news publisher, heads-up -> "As part of this update, we'll incorporate the page experience metrics into our ranking criteria for the Top Stories feature in Search on mobile & remove the AMP requirement from Top Stories eligibility" https://t.co/RpgJJLcraq pic.twitter.com/Khzh6rXelk

— Glenn Gabe (@glenngabe) May 28, 2020

“As part of this [future] update, we’ll also incorporate the page experience metrics into our ranking criteria for the Top Stories feature in Search on mobile, and remove the AMP requirement from Top Stories eligibility.”https://t.co/x68Yjc03Bn

— Ethan Marcotte (@beep) May 28, 2020

The Google Page Experience Update: User experience to become a Google ranking factor https://t.co/tFDQKJlGG4

— Barry Schwartz (@rustybrick) May 28, 2020

User experience signals to become a ranking signal at Google next year (we are being given lead-in time before they officially do.) https://t.co/MHrSAo5xey

— Bill Slawski ⚓ (@bill_slawski) May 28, 2020

Google search results will take “page experience” into account next year https://t.co/ZU2mYOkES5 pic.twitter.com/4DIT67tHHW

— The Verge (@verge) May 29, 2020

Googleが検索アルゴリズムの大型アップデートを発表。来年どっかで『ページ体験』を重視しスコアが悪いと検索ランクを下げるように。
今までの基準と別に
・主コンテンツの読み込み速度
・次のページへ遷移するときの読み込み速度
・レイアウト変更に追随する速度？
を重視。https://t.co/S11Vnlc4Ll

— 柿元崇利 / U-NEXT (@tKackey) May 29, 2020

#SEO experts beware! #Google search results will take “page experience” into account next year. Algorithms will rank your websites lower if it has a poor “page experience.” @adriana_tica @nvkvamshi @ChrisMakara @dekebridgeshttps://t.co/HpkQHs1fIp via @Verge

— pedro.martinez.puig (@Pedro_BCN_MX) May 28, 2020

? Google says that "Page Experience" will affect page rank. KPIs:

• Largest Contentful Paint
• First Input Delay
• Cumulative Layout Shift

i.e., the more interactions you have, the lower you'll rank.

Think this will change the way you use @webflow?https://t.co/9oZNd4qntB

— Matt Varughese (@mattvaru) May 28, 2020

Googleからのアルゴリズムに関する公式発表。

・先日発表した指標Core Web Vitalsとページ体験のシグナルを検索順位に反映させるとの事

・ただし時期はまだずっと先。実施6か月前までに告知

・また、とは言えページ体験が悪くても優れたコンテンツであれば良い場合もあるhttps://t.co/nAqOBOO0Z3

— おおき/SEOコンサルタント (@ossan_mini) May 28, 2020

また、ページ体験のランク付けについてGoogle公式に言及

・ページ体験が不十分でも、最高の情報を持つページを優先
・優れたページ体験は、関連性の高い優れたコンテンツを上書きしない
・コンテンツの類似するページが複数ある場合、ページ体験は検索表示で非常に重要#SEOhttps://t.co/w8GhqHXe2L

— SEOラボ@SEO対策 (@seolabo85) May 29, 2020

After this ‘page experience’ update rolls out, AMP is no longer required for visibility in Top Stories on mobile.

This is huge.

Final nail in the coffin for AMP? We can hope.https://t.co/aoVxYrTCW3

— Barry Adams (@badams) May 28, 2020

google検索のトップ表示されるための要件からAMP外れたのか。https://t.co/Y9HWm5UbXA

— ごっさん (@gossan4200) May 29, 2020

Google has talked about perf impacting search before, but explicitly stating they are going to factor core web vitals into the ranking is the clearest indication yet of _what_ they look at.

Ditching the AMP requirement on top stories too is ??https://t.co/jw8ZhAUz1h

— Tim Kadlec (@tkadlec) May 28, 2020

Official Google Webmaster Central Blog:Evaluating page experience for a better web https://t.co/5sVmDVXGut via @googlewmc それな

— ばんくし (@vaaaaanquish) May 29, 2020

After Google’s earlier announcement about "a new page experience holistic signal as a ranking factor" https://t.co/PA0zWFMCKo - I had the opportunity to clarify some doubts in a Q&A with Google's team in charge, here are a few insights...

— Aleyda Solis (@aleyda) May 28, 2020

“As part of this update, we'll also incorporate the page experience metrics into our ranking criteria for the Top Stories feature in Search on mobile, and remove the AMP requirement from Top Stories eligibility.”

Well—this is good news!https://t.co/yMrJ8K8BrF

— Zach Leatherman ? (@zachleat) May 28, 2020

The Google Page Experience Update: User experience to become a Google ranking factor https://t.co/iwfxjUoPjK

— Chris Hernández (@wrongchris) May 29, 2020

#Google has pre-announced that they will be introducing a new search ranking signal in 2021, which combines #CoreWebVitals with existing user experience (UX) signals, to improve the way it evaluates the overall experience provided by a page.#SEO #UX https://t.co/HE8aGLTE77

— Mass Appeal (@MassAppealUK) May 29, 2020

Does anyone recall the impact of past algo updates that were announced this far in advance? Mobilegeddon is one that comes to find. This feels like more of a social engineering play to me. https://t.co/vVJ890PyRx

— Paul Shapiro - SEO Edition (@fighto) May 28, 2020

Google promised not to make the ranking change this year and to give six months’ notice before it does. A Google spokesperson confirmed to VentureBeat that the search ranking change would be rolled out in 2021 at the earliest. https://t.co/9YlXfCsZIz

— Emil Protalinski (@EPro) May 28, 2020