Still not sure how this is different than all those failed short video experiments https://t.co/zAop5YXLVm

— Devindra Hardawar (@Devindra) June 19, 2019

Quibi Has Already Booked $100 Million in Ad Sales, Jeffrey Katzenberg and Meg Whitman Say https://t.co/GBex9CHeel

— Todd Spangler (@xpangler) June 19, 2019

Jeffrey Katzenberg’s streaming service Quibi books $100M in ad sales ahead of launch: https://t.co/3ZNWqKznBS

— Sarah Perez (@sarahintampa) June 19, 2019

Quibi wants to be "fantastic for advertisers" but also wants to win over the 25-35 y/o age set. Are shorter/fewer ads and more creative ad formats (like four-parts ads that follow users across videos as they watch) the answer? https://t.co/yTbpFtDWtg

— Meg Graham (@megancgraham) June 19, 2019

Short-Form Service Quibi Secures $100M In Ad Sales & Signs Up Six Launch Brands Ahead Of 2020 Launch – Cannes Lions https://t.co/lCpRnkonL1 pic.twitter.com/wXaqyaM7cB

— Deadline Hollywood (@DEADLINE) June 19, 2019

Quibi has landed some of the biggest advertisers in the world: P&G, PepsiCo, AB InBev, Google. The company will need to deliver for these companies after the service launches to get them to renew their spend:https://t.co/d1OiSyqicH

— Ben Mullin (@BenMullin) June 19, 2019

at what CPM? https://t.co/UnlZcjDdhe

— Jack Marshall (@JackMarshall) June 19, 2019

Scoop from Cannes: Meg Whitman & Jeffrey Katzenberg have already sold $100 million in ads for Quibi, their short-form steaming service. w/@erichschwartzelhttps://t.co/d1OiSyqicH

— Ben Mullin (@BenMullin) June 19, 2019

I'm weirdly almost bullish on Quibi? That was a difficult sentence to write. https://t.co/aha1boVVtH

— Tom Gara (@tomgara) June 19, 2019

The power of #Katzenberg & Whitman - "Mobile Netflix" #Quibi already has sold 2/3 of its first-year ad inventory, even though the service doesn't even launch for nearly one year! https://t.co/wZ1255Fp1V #media #entertainment

— Peter D. Csathy (@pcsathy) June 19, 2019

Streaming service Quibi—short for “quick bites”—is due to launch next year with shows and films broken into clips shorter than 10 minutes aimed at smartphone users https://t.co/I3EELJeeSC

— Bojan Tunguz (@tunguz) June 19, 2019