Wearables | Tim Cook reportedly tells its original content TV producers ‘don’t be so mean’, lack of clarity causing delays https://t.co/WZzoLO5FOs | @9to5mac pic.twitter.com/Uyu2Ew3a32

— AppleWatchGuru (@AppleWatchGuru) March 4, 2019

"One of the CEO’s most repeated notes is “don’t be so mean!""

Since when a CEO has the time to be involved in reviewing TV Show content?

Who trust Tim's tastes?

Which credibility has Tim for reviewing Author's work?https://t.co/z8aKZxpfcP

— Damien Petrilli (@DamienPetrilli) March 4, 2019

“They want a positive view of technology,” the producer noted.https://t.co/ipOw3GBUyZ

— Anne Helen Petersen (@annehelen) March 4, 2019

In 2015 I argued that the famously brand-conscious (to put it mildly) Apple would have a really tough time getting into original programming, thanks to a culture of extraordinary oversighthttps://t.co/9N533iKxn7

which is apparently what is happeninghttps://t.co/TJxDYdlVQF

— Adam Sternbergh (@sternbergh) March 4, 2019

NEW from @AlexSteigrad and me: Tim Cook and Apple execs' "intrusive" meddling has made the tech giant's forthcoming streaming platform particularly difficult to develop shows for https://t.co/jhEWa3B0eX

— Nick Vega (@atNickVega) March 4, 2019

Also this https://t.co/LDiJWzkgKZ pic.twitter.com/TmAnTP0zJW

— Alison Willmore (@alisonwillmore) March 4, 2019

“Tim Cook is giving notes and getting involved,” said a producer who has worked with Apple. One of the CEO’s most repeated notes is “don’t be so mean!,” the source said. https://t.co/ftrpvkjqNY

— Kerry Flynn ? (@kerrymflynn) March 4, 2019

It sounds like Tim Cook’s worldview of entertainment lines up with that of an elementary school teacher. https://t.co/bEL4iLUo8j pic.twitter.com/PSQMuitvtg

— Chris Welch (@chriswelch) March 4, 2019

달리 생각하면 쿡선장의 달콤한 세계관이 잘 코팅된 초긍정 콘텐츠의 원더랜드가 펼쳐져서 기술애호가 및 미래낙관론자들의 낙원처럼 느껴질 비디오 서비스를 애플은 만들어낼지도 모르겠습니다. 좋든 나쁘든.
https://t.co/WlhMl9lbqd

— Goodhyun 김국현 (@goodhyun) March 5, 2019

Bahahaha! Contrast Tim Cook giving notes to producers with Steve Jobs staying completely out of the creative process at Pixar.https://t.co/P4NDsEJ8YY

— scott (@agilethumbs) March 4, 2019