1. Political message reach should be earned, not bought.

2. Advertising should not be used to drive political, judicial, legislative, or regulatory outcomes; however, cause-based advertising can facilitate public conversation around important topics.

— Vijaya Gadde (@vijaya) November 15, 2019

Twitter's efforts highlight the challenge social media companies face as their platforms become increasingly influential in political discourse. https://t.co/epPc48XtVc

— CNN Business (@CNNBusiness) November 15, 2019

Today, we’re sharing our updated political advertising policy. There’s more detail, including a FAQ, linked in the policy page, so we encourage you to read the details here:https://t.co/coC6mG3Y2Z https://t.co/NWPFgjGGbB

— Twitter Safety (@TwitterSafety) November 15, 2019

Recent policy decisions from Twitter and Facebook re: political advertising are an opportunity to think hard about the part advertising plays in our concerns about platforms, amplification, and money. Been thinking about this point for a while; Happy to hear your thoughts. https://t.co/GdwwrHQ3zs

— Tarleton Gillespie (@TarletonG) November 16, 2019

Twitter’s ban on political advertising is an overreaction on one side, but social platforms shouldn’t just ignore potential abuses of their advertising technologies, say @kreissdaniel and @MattPerault https://t.co/2rWTqVUZHo

— New York Times Opinion (@nytopinion) November 17, 2019

"Any restriction of political advertising will stumble on the same fundamental question: What counts as 'political'? The solution, I think, requires a much grander intervention," writes @TarletonG https://t.co/u2xrzlLq0P

— Future Tense (@FutureTenseNow) November 16, 2019

NEW: Twitter outlines ad policy that will ban the promotion of political content and ads from figures like candidates, parties & govt. officials. "Cause-based" ads will also be restricted in terms of targeting and require a certification process to run. https://t.co/8Bfka5KeJS

— CNBC Now (@CNBCnow) November 15, 2019

Twitter just clarified its political ad policy.

Not allowed:
-ads about candidates, ballot initiatives, laws
-ads from PACs

Allowed:
-Cause-based ads (climate change, fracking) w/ some restrictions
-Ads from news outlets highlighting political coveragehttps://t.co/yfgLe8DN6w

— Ryan Mac ? (@RMac18) November 15, 2019

I disagree with Twitter's new rules on political ads. But wowwww that's a bad incentive if politicians who happen to be incumbents can get around the political ad rule by running ads for themselves from the official government Twitter account & not *labeling* it as a political ad

— mcc (@mcclure111) November 12, 2019

⁦@Twitter deserves kudos for listening and trying to get to a good solution - not just a good talking point. ⁩ What Ads Are Political? Twitter Struggles With a Definition - The New York Times https://t.co/RmqgzlPTyn

— Karen Kornbluh (@KarenKornbluh) November 16, 2019

Twitter will run some political ads, just not from politicians. Other groups and qualifying news organizations will be allowed to advertise on political issues. https://t.co/aYKaht0LS3

— Hadas Gold (@Hadas_Gold) November 15, 2019

We’ll no longer allow political ads, including ads focused on influencing votes for candidates, parties, ballot issues, or elections. We also won’t allow advertising from candidates, parties, or affiliated groups such as political action committees (PACs).

— Vijaya Gadde (@vijaya) November 15, 2019

NEW: Twitter says it'll allow some ads on political issues -- just not from politicians.

Seems like a well-intentioned approach but could open a can of worms for the company -- their execs acknowledge it's not going to be easy. https://t.co/TIMrBmwy87

— Donie O'Sullivan (@donie) November 15, 2019

3. Advertising that uses micro-targeting presents entirely new challenges to civic discourse that are not yet fully understood.

— Vijaya Gadde (@vijaya) November 15, 2019

We’ll allow not-for-profits and for-profits to use cause-based ads. We’ve added restrictions, including no micro-targeting, to ensure they aren’t used to circumvent our political ads policy. Political orgs, candidates, and politicians will not be allowed to use cause-based ads.

— Vijaya Gadde (@vijaya) November 15, 2019

Twitter is rolling out new details on its political ad ban.

Politicians, candidates and (c)(4)s are out. But issue ads seem mostly still in, so long as they’re not aimed at driving "political, judicial, legislative, or regulatory outcomes.”https://t.co/LksJNa5fM6 via @donie

— Brian Fung (@b_fung) November 15, 2019

Today, we’re sharing the full details of Twitter's new political ads policy. I encourage you to read through it for the full detail, but I wanted to share some of the thinking that went into its creation. This new policy goes into effect on 11/22.https://t.co/iz9lVJ016s

— Vijaya Gadde (@vijaya) November 15, 2019

As promised, more info on our new political ads policy, which goes live November 22nd!

Our political content policy: https://t.co/oE5fhZzPUG

Our cause-based advertising policy: https://t.co/uiCfdTL5UE@vijaya’s thread for some additional insight re: our thinking here: ? https://t.co/TUvPFtzupa

— Del Harvey (@delbius) November 15, 2019

Digital advertising is incredibly effective. We must address the risk that brings when it comes to driving political outcomes. With that in mind, three beliefs guided the development of a policy that we think is the right one for Twitter and how our service is used:

— Vijaya Gadde (@vijaya) November 15, 2019

Twitter has finally explained its ban on political ads.

I wrote about how it will work—and why it might not. https://t.co/WKdedXFljD

— Will Oremus (@WillOremus) November 15, 2019

Wrote a piece with UNC professor @kreissdaniel on how social media platforms can improve political advertising without banning it entirely. https://t.co/VZJP5M7jag

— Matt Perault (@MattPerault) November 16, 2019

/@mattperault and I lay out some ideas for what platforms can do to reform political ads, while not banning them. https://t.co/8DdpnWz4Tz via @NYTOpinion

— Daniel Kreiss (@kreissdaniel) November 16, 2019

"Political advertising has long been controversial, but broad bans on digital platforms will harm our democratic process by silencing voices" @kreissdaniel and @MattPerault write, suggest four changes to mitigate abuses and protect integrity of elections https://t.co/RHoQ9kwGBt

— Rasmus Kleis Nielsen (@rasmus_kleis) November 16, 2019

I'd argue that political ads aren't our biggest problem re: disinformation. "Four Ways to Fix Social Media’s Political Ads Problem — Without Banning Them" https://t.co/4lFoIdX28K

— Jan Gerlach (@pd_w) November 16, 2019

Four common-sense (& empirically justified!) changes to tech platforms political advertising policies from @kreissdaniel @MattPerault https://t.co/1gyH7x2bxx

— Shannon McGregor, PhD (@shannimcg) November 16, 2019

Four Ways to Fix Social Media’s #PoliticalAds Problem — Without Banning Them https://t.co/aAuEgW63Gy #Democracy #Demokratie

— Paul Nemitz (@PaulNemitz) November 16, 2019

Twitter Releases New Political Ad Policy Following Announcement of Ban on Political Ads #SocialMedia https://t.co/cA0q3KfacM

— Nicolas Babin (@Nicochan33) November 17, 2019

Twitter Releases New Political Ad Policy Following Announcement of Ban on Political Ads via @socialmedia2day https://t.co/pvDf40eP28

— Engaged Digital (@EngagedSMM) November 16, 2019

Twitter Releases New Political Ad Policy Following Announcement of Ban on Political Ads https://t.co/CuOGP4vlzY #SocialMediaMarketing #ContentMarketing #DigitalStrategy pic.twitter.com/NlnkfshIeJ

— Ramon Tonnaer (@RamonTonnaer) November 16, 2019

Twitter's political ad ban just hit, and it's already pissing off...
Read more: https://t.co/qlhaH2KJCa by @mashable via @Digitalmstream #Twitter #Technology #TechNews #socialmedia #TechTrends #politics #ads #Advertising pic.twitter.com/MKSdUEMlev

— ??????? ????????? ?????? (@Digitalmstream) November 16, 2019

Twitter's political ad ban just hit, and it's already pissing off conservatives https://t.co/B37UVPFCcF pic.twitter.com/z4hjG47JRl

— Golden Ashby (@goldenashby) November 16, 2019

Twitter political ads ban policy is here — and it’s already messy: Twitter is walking into a minefield with its political ads ban ? ? Vox #1A #Censorship #ElectionMeddling .⁦@realDonaldTrump⁩ .⁦@POTUS⁩ https://t.co/0Mh0oWEHxS

— TheCyberChick (@warriors_mom) November 17, 2019

Twitter bans political ads.
Or maybe it doesn't.https://t.co/nlszUJfvVM#DemCast #DemCastOR

— Scott ???? (@DemCastOR) November 16, 2019

Twitter is walking into a minefield with its political ads ban https://t.co/InPmzG1xp1

— Vox (@voxdotcom) November 15, 2019

Twitter is walking into a minefield with its political ads ban https://t.co/9isdyIAeMh

— Recode (@Recode) November 15, 2019

Do you think the twitter ban on political ads is going to stop us having a go at the Tories and Brexit https://t.co/LBPFpTdSXY

— Ian collins (@Iancoll94354676) November 15, 2019

We Need to Fix Online Advertising. All of It. For the sake of democracy. https://t.co/Ox1riyeJOY

— Tactical Tech (@Info_Activism) November 17, 2019

What if online ads revealed:

? who, when & at what cost it was bought + its accumulated views and how it was targeted

? an intuitive graph of how the ad traveled through the network. Mapping (w/o identifying) who saw it, forwarded it and how it movedhttps://t.co/B80M5p0Cpu

— Ståle Grut (@stalebg) November 17, 2019

We Need to Fix Online Advertising. All of It. https://t.co/BtRS3zj0xH pic.twitter.com/CCezKV8uNp

— Rich Tehrani (@rtehrani) November 16, 2019

"Any restriction of political advertising will stumble on the same fundamental question: What counts as 'political'? The solution, I think, requires a much grander intervention," writes @TarletonG https://t.co/u2xrzlLq0P

— Future Tense (@FutureTenseNow) November 16, 2019

“What if every ad­—political and commercial—revealed who purchased it, when, at what cost, how many views it had accumulated, and how it was targeted? “ - ⁦@TarletonG⁩ https://t.co/RbVt4C6IzI

— SIVA VAIDHYANATHAN??? (@sivavaid) November 16, 2019

We need to fix online advertising. All of it. https://t.co/RbVt4C6IzI

— SIVA VAIDHYANATHAN??? (@sivavaid) November 16, 2019

Twitter’s plan to prohibit political advertising is admirable. It’s also not nearly enough. https://t.co/wUOi87j0FH via @slate

— Rebecca Tushnet (@rtushnet) November 16, 2019

“But Twitter is positioning itself to have to make distinctions it is ill equipped to make. How will Twitter determine whether an issue ad does or does not ‘drive outcomes’ before it is allowed to circulate?” - ⁦@TarletonG⁩ https://t.co/RbVt4C6IzI

— SIVA VAIDHYANATHAN??? (@sivavaid) November 16, 2019

“Aggressive transparency” wouldn’t fix every problem, but it would help a lot, including things that aren’t brought up here like predatory media markups. Clear transparency into sites media ran on would help combat the rampant fraud in the industry. https://t.co/bNj6XAjwck

— Bridget Barrett (@BridgetOBarrett) November 16, 2019